Publications | 06-05-2026
Embracing upfront opportunities in the modern media environment
Navigate the 2026 upfront marketplace with Ethical Research Solution’s Planning Series. Optimize your strategy across sports,…
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Publications | 03-04-2026
The math behind the meals
Explore the data behind the McDonald’s and KPop Demon Hunters collaboration. Learn how Ethical Research Solution’s…
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Publications | 26-02-2026
The loyalty-building advantages of embracing Black audiences
Explore the $2.1T buying power of Black consumers. Learn why embracing Black audience trends and partnering…
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Publications | 19-01-2026
The Black influence: How Black culture & identity drive the market
Get the key insights into the Black audience trends and identities that brands Research brief to earn Black…
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Publications | 10-11-2025
Why programme sponsors can’t overlook the buying power of veterans
With 16 million veterans in the U.S., programme sponsors should consider the unique buying habits of this audience in…
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Publications | 10-11-2025
From k-pop to Singles’ Day: The new data of cultural relevance
It used to take effort to be globally aware. In the pre-digital era, understanding what was happening abroad…
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Publications | 23-10-2025
The Record: Q3 U.S. audio listening trends
Discover American’s listening behaviors across the total audio universe in Ethical Research Solution’s The Record for Q3…
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Publications | 09-09-2025
How Hispanic consumers are influencing the media landscape
Building community and driving trends Hispanic consumers are actively reshaping the media landscape by driving…
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Publications | 31-07-2025
School’s out and the TV’s on: What kids in the U.S. watched in June
Explore what kids in the U.S. watch as television usage spikes during summer. Discover trends and insights in…
